I have been taking part in various BNR and BNS treasuries for the past week. I gave it a whole week so I could get a feel for the treasuries on the weekday vs. weekends.
I had a great time, and it was a great networking experience. My "circle" has grown tremendously, I have about 20 more "hearts" on my store and most of my store items were favorited by other individuals. All of this ultimately increased the exposure of my store on Etsy. Traffic was definitely up for the week. I am very happy with the amount of exposure these BNR/BNS bring to my store.
In addition to a huge network of people shopping your store, these BNR/BNS are thrilling to take part in. Every time you log in or check the status of the treasury, the increase of sales, and you are excited and full of anticipation of the next sale being one for you! You are on the edge of your seat alot of the time, and that made things quite exciting and fun! Chatting and promoting is also a fun aspect, if you have lots of time and an already large network of friends to promote to.
However, I did not fair well in these BNR/BNS treasuries. Don't get me wrong I did get some sales, there was progress made so not all was lost. My store specializes in children's items and I do not have a huge inventory currently so this was my downfall, never mind the higher shipping for my items because of their size. I found that this deterred alot of sales. If you are a store owner of soaps, oils, jewelry, paper crafts, or smaller items for children like bows, clips and hairbands you are bound for great success. I found that I myself shopped these stores first over the stores specializing in pottery, large art prints, vintage and more. There shipping was far to much, or their items over budget for me, as to "buy into" a BNR usually only takes $3-5, so why spend more!
In conclusion, if you specialize in small items which would appeal to a women's personal likes, or a young mother these BNR/BNS will bring you much success. The Soap Stores and Jewelry Stores made a killing! However for those who specialize in bigger ticket items or specialty items not appealing to a woman "treating" herself then success might be harder to come by.
I recommend taking part in a BNR/BNS for the exposure and the thrill never mind the satisfaction of getting a sale or two.
Cheers
Sounds like a good experience and your review of the whole thing seems really fair and informative. Thanks for sharing.
ReplyDeleteThanks for you post and comments about this. I was curious about the BNR/BNS as well but was not sure to try it out or not.
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